Google Business Profile optimization that turns map views into calls
Your Business Profile is the most-viewed page your business owns. We set it up properly, keep it active, and fix the issues that hide it.
What is Google Business Profile for home-service businesses?
Google Business Profile optimization means making your free Google listing complete, accurate and active so it ranks on Maps and converts viewers into calls. It covers categories, services, service areas, photos, weekly posts, Q&A, reviews and fixing suspensions or verification problems.
Why Google Business Profile goes wrong for most trades
Wrong primary category
The single biggest ranking setting on the profile, and most trades get it wrong.
Set and forgotten
No posts, old photos and unanswered reviews tell Google the business is inactive.
Suspended or not showing
Address issues, keyword-stuffed names or duplicates can make a profile disappear.
Everything in our Google Business Profile service
- Category, service and service-area setup
- Business description and services written for search
- Monthly real job and team photos (from you, optimized by us)
- Weekly posts: offers, completed jobs, seasonal tips
- Q&A seeding and review responses
- Suspension and verification troubleshooting
Our process
Diagnose
Check categories, duplicates, verification and how you rank on the map today.
Complete
Fill every field properly: services, areas, hours, attributes, photos.
Activate
Weekly posts, fresh photos and fast review responses.
Measure
Track calls, direction requests and website clicks from the profile.
Results you can see in the report
We report on outcomes that pay your crew, in plain English, every month.
- Calls from the profile
- Direction requests and website clicks
- Map ranking for core services
- Review rating and response rate
When to expect results
Category and completeness fixes can move rankings within weeks.
Every market is different. Your free audit includes a realistic timeline for your trade, cities and competition.
Google Business Profile built for your trade
The same service, tuned to how customers search for each trade.
Plumbers
Emergency, drain, water heater and sewer searches — ranked for every service and city.
Plumbers marketing →HVAC
Heating and cooling demand captured year-round, in season and out.
HVAC marketing →Electricians
Residential and commercial searches, from panel upgrades to EV chargers.
Electricians marketing →Roofers
High-ticket roofing and storm-damage leads from local search.
Roofers marketing →Landscapers
Seasonal and recurring lawn-care and landscaping demand.
Landscapers marketing →Contractors
Remodeling and general contracting visibility that wins bigger jobs.
Contractors marketing →Google Business Profile is included in our plans
Fixed monthly tiers, month to month. Your quote follows the free audit.
Starter
Solo operator · 1 trade · 1 city- Local SEO & Google Business Profile
- On-page SEO for core services
- 2 new pages per month
- Monthly report you can read
Growth
Growing team · multi-service- Everything in Starter
- 4+ pages per month
- Link building & local PR
- Calls & rankings dashboard
- Review generation
Scale
Multi-location · multi-trade- Everything in Growth
- City & service page programs
- PPC & Local Service Ads
- Priority strategy calls
Google Business Profile questions
What is the best category for my trade?
Usually the most specific one that matches your main money service — “Plumber”, “HVAC contractor”, “Electrician”, “Roofing contractor”. We check what the top three in your area use before changing anything.
Why is my profile not showing up?
Common causes are an unverified or suspended profile, the wrong category, duplicate listings, inconsistent name/address/phone, thin reviews, or the searcher being far from you. We audit each and fix what’s blocking you.
Can I put keywords in my business name?
No. Adding keywords that aren’t part of your legal name breaks Google’s guidelines and risks suspension. We grow rankings the safe way.
Do posts really help?
Posts keep the profile active, show offers and recent work to searchers, and give people a reason to call now. They are a small but steady signal.
See what Google Business Profile could do for your calls
Free website, Google Business Profile and local-ranking audit. No card, no obligation.