The ScaleORank blog
Plain-English guides to getting more calls from Google — written for people who run home-service businesses.
Pricing & ROI
How Much Does SEO Cost for a Home-Service Business?
What plumbers, HVAC companies, electricians, roofers and contractors really pay for SEO, what drives the price, red flags in cheap packages, and how to judge the return.
November 14, 2026 · 7 min readGoogle Business ProfileWhy Your Google Business Profile Isn’t Showing Up (and How to Fix It)
Your plumbing, HVAC or roofing profile won’t show on Google Maps? The nine most common causes — from verification and categories to suspensions — and how to fix each one.
November 14, 2026 · 8 min readReviews & ReputationHow to Get More Google Reviews for Your Home-Service Business
A simple, guideline-safe system for plumbers, HVAC companies, electricians and roofers to earn more 5-star Google reviews — when to ask, what to send, and how to reply.
November 14, 2026 · 6 min readSee exactly where you’re losing calls
Free website, Google Business Profile and local-ranking audit. No card, no obligation.